Just in time for the busy, holiday travel season1, Airbnb is releasing its annual winter travel trends, revealing trending2 destinations, most booked categories, and stays that travelers are searching for and booking this upcoming season. From warm weather destinations in South America to bustling cities in Japan, travelers are seeking memorable stays in every corner of the globe – the perfect way to create those core memories this holiday season.
Trending destinations worldwide
This winter season, guests are setting their sights on dreamy destinations in Asia-Pacific and South America, from Osaka, Japan to São Paulo, Brazil. With Japan easing border restrictions just last year in October 2022, it’s no surprise that one of the country’s gems, Osaka, is one of the trending destinations for this winter and holiday season. The following locations are just some of the trending global destinations that are catching travelers’ attention, based on worldwide searches from January 1, 2023 to September 15, 2023 for winter and holiday travel.
Osaka, Japan
Hong Kong
Québec City, Canada
Taipei, Taiwan
Rio de Janeiro, Brazil
Hanover, Germany
Wānaka, New Zealand
São Paulo, Brazil
Muang Pattaya, Thailand
Tokyo, Japan
From a Scandinavian-inspired loft in Hong Kong, to an ocean view home with an infinity pool in Brazil, here are the most wishlisted stays in our top trending destinations this winter:
Entire Serviced Apartment in Naniwa Ward (Osaka, Japan)
Luxury Loft (Hong Kong, Hong Kong)
Le Lagöm(Lac-Beauport, Canada)
D Apartment (Datong District, Taiwan)
Unique Triplex with Rooftop (Palermo, Argentina)
Cozy and Artful House (Hannover, Germany)
Lake View Earth Cottage (Lake Hawea, New Zealand)
Wonderful House with Heated Pool (Ilhabela, Brazil)
The Love Nest Suite (Muang Pattaya, Thailand)
Cozy and Clean Place (Koto-ku, Japan)
Trending family destinations worldwide
Globetrotting families3 are ready to pack their bags and explore new destinations this holiday season, spanning the streets of Tokyo to the beaches of The Bahamas. The diverse representation of destinations demonstrates that Airbnb has something for every type of family. In fact, families can get an Airbnb with two bedrooms and one bathroom for less than the price of one hotel room at a major chain4. Playfully captured through our recent Get an Airbnb ad, Airbnb offers families the space and privacy they want, at the value they need.
Below are some of the trending destinations by families for check-in between November 1 and December 31, 2023, based on global searches from January 1, 2023 to September 15, 20235.
Tokyo, Japan
Québec City, Canada
Rio de Janeiro, Brazil
Puerto del Carmen, Spain
São Paulo, Brazil
Puerto del Carmen, Spain
Crucecita, Mexico
Abu Dhabi, United Arab Emirates
Tignes, France
Nassau, The Bahamas
US travelers seek sun soaked stays
From Oaxaca, Mexico to Nassau, The Bahamas, US travelers are searching for warm weather getaways this winter and holiday season. Below are some of the trending international destinations US travelers are searching for the upcoming season based on global searches from January 1 to September 15, 20236.
Santo Domingo, Dominican Republic
San Salvador, El Salvador
Oaxaca, Mexico
Rio de Janeiro, Brazil
Havana, Cuba
La Fortuna, Costa Rica
Nassau, The Bahamas
Cali, Colombia
Culebra, Puerto Rico
São Paulo, Brazil
The US cities trending this winter & holiday season
From Colorado Springs, Colorado to Ludlow, Vermont, the list of US cities trending this winter might be surprising. However, as Airbnb continues to help disperse travel globally, we’re seeing more people opt for smaller cities and towns, beyond urban centers and traditional tourist spots.
Below is an interactive map of some of the top trending cities7 in the United States for this winter and holiday season.
Most booked categories for winter and holiday stays
This winter and holiday season, travelers are turning to Airbnb Categories, searching for poolside stays, good surf by the beach and places to play golf, perfect for family travel. Airbnb Categories allow guests to discover millions of unique places to stay around the world, with homes in over 60 different categories based on their style, location, and other factors. Based on bookings from January 1 through September 15, 2023, these were some of the most booked 2023 Airbnb Categories for US guests.
Amazing pools
Beach
Tropical
National parks
Iconic cities
Amazing views
Golfing
Cabins
Countryside
Surfing
Listening to our community
In Airbnb’s recent fall 2023 update, the company highlighted key platform improvements made over the past year, based on community feedback around pricing, cleaning fees, customer service, and better search and filters. These improvements will help travelers have a more seamless travel experience with Airbnb this holiday season and beyond.
Guests can also rely on these Airbnb holiday travel hacks to find the perfect stay for any budget, and any vibe.
The post Airbnb reveals its 2023 winter & holiday travel trends appeared first on Airbnb Newsroom.
