New Campaign Seeks to Raise Awareness of VA Loan Program

campaign

A new alliance of real estate, media, mortgage and veteran service organizations are collaborating on the creation of the #MissionZero campaign, which focuses on educating active-duty military personnel and veterans about the benefits of the VA loan program.

Citing recent data that found only three in 10 veterans knew they could buy a home with a zero-down payment with the VA loan program, the #MissionZero campaign is being spearheaded by three News Corp (NASDAQ:NWS, NWSA) entities – Realtor.com, the New York Post and the Wall Street Journal – along with the Tunnel to Towers Foundation, the Veterans of Foreign Wars and Veterans United Home Loans.

“VA home loans offer many benefits, especially at times like this when affordability is such a major factor in home purchase decisions – yet only a small portion of eligible veterans are tapping into the financial benefits they deserve for their service,” said Damian Eales, CEO at Realtor.com, who added the new campaign “was born out of the belief that nothing should stand in the way of homeownership, especially a down payment. We owe it to our veterans to ensure they have the information they need to make informed housing decisions. It’s a small way to give back to those who have given so much, and we appreciate our partners for joining us in the cause.”

“After nearly eight decades of helping Veterans and military families buy homes and build generational wealth, the VA loan benefit is more important than ever,” added Nathan Long, CEO of Veterans United. “The #MissionZero campaign helps highlight how VA loans are built to eliminate obstacles and make homeownership more accessible for those who serve. At the same time, they also offer Veterans the freedom to choose how and where they invest their savings.”

ENB
Sandstone Group